Talking Gables: The purpose of The House of the Seven Gables (H7G) strategic messaging booklet is to demonstrate the value of what they do as an organization in a clear, relevant, consistent, and evocative way. It is a resource that should inform all communication produced by or on behalf of H7G. I designed this booklet leveraging its history, but refreshed the overall brand to be more modern so the staff and volunteers can read through the content, internalize it, and make it a part of their work every day.